

London, UK. 28 February 2009
Yesterday, the 26th of February, BSkyB has announced the creation of a professional British road cycling team, Team Sky. Great Britain Olympic performance director Dave Brailsford CBE will be in charge of the general management of the new team.
Team Sky will have a core of British riders, coaches and support staff and its HQ will be in Manchester, home to the GB cycling team. An initial squad of around 25 riders will be recruited during the 2009 calendar year. They will be supported by a team of coaches, technicians and support staff from across the cycling world, many of whom work throughout the year with British elite and developing riders.
Today, Team Sky revealed that the Sportive Management will be under the professional direction of Australian Scott Sunderland. Sunderland will be a major player towards the success of Team Sky, and will also be directing the HotChillee Challenge Team in Cape Argus, and riding the London-Paris Cycle Tour.
Sunderland is regarded as one of the world’s leading road racing managers after spending four seasons as sporting director with Riis Cycling, the team which won the 2008 Tour de France with Spanish cycling star Carlos Sastre.
The former Saxo-Bank team director is thrilled about the challenges ahead, Sunderland said:
"Late last season, I was approached by Dave Brailsford and Shane Sutton to become Sports Manager for the new Sky Team. Shane and Dave invited me to the British Cycling High Performance headquarters in Manchester and told me about their dream of building a British Pro Tour Team and how Sky's sponsorship would make this possible.
"Because of the successes both these men and their staff achieved on the track, I was very keen to become part of this project which will place another Pro Tour Cycling team on the roads in 2010. Dave Brailsford did a great job securing such a solid sponsor; the sport of cycling really needs people and sponsors to believe in it. It is Brailsford's forte and winning method to plan everything meticulously and that’s exactly what we have been doing over the last few months and will continue to do in the course of 2009.
"It has been a pleasure to introduce Dave Brailsford and Team Sky to the authorities on the road racing scene, we've met organisers and other big personalities in road cycling. Our project is receiving a warm welcome everywhere.
"The British Cycling Federation has achieved amazing things in track racing, especially at the Olympics last year and I perfectly understand their desire to strive for perfection in road racing as well. One might comment that it is a big load British Cycling puts on the shoulders of any young British rider to expect to win the Tour de France in five years time. But not to aim for the highest possible result within one’s reach is an insult to the God given talent that person possesses.
"Shane Sutton is the performance manager, he also works closely with Olympic medalist Chris Hoy, Bradley Wiggins and the other successful track cyclists. He shares my vision on how to work with athletes and how bring out the best in each of our riders.
I think with the right guidance and support, it is so fulfilling and rewarding for any cyclist to reach the pinnacle of their natural abilities.
"Besides that, it is good for everyone, that together - and for sure in these economical strenuous times, we want to believe in better! Our first and main objective is to gain an invitation to the biggest races in 2010 and to do this with a credible and skilful team. My task is to make this happen and I am very excited about this."